Wednesday, September 30, 2009

N - Headline is a bum job

The subeditors on the Daily Express newspaper must have cringed when they saw that a headline on a two page feature in one edition read "Can Dec anally match Ant?" the Guardian reports (www.guardian.co.uk/media/mediamonkeyblog/2009/sep/01/express-ant-dec-headline-error). The slip occurred because when the original headline, "Can Dec finally match Ant?" was changed to "Can Dec at last match Ant?" only one side of the spread was changed, leaving the a of "at" on one page and "nally" of "finally" on the other. Ant and Dec are UK television presenters.

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